India’s innovate studio 88 Pictures stays ahead of the competition.
When Milind D. Shinde, founder and CEO of 88 Pictures, was working at the Oriental Dreamworks, China unit of DreamWorks Animation, he gained an interesting outsider’s perspective on how the Indian Animation industry was perceived. “I spent time in doing the so-called ‘need-gap’ analysis,” he recalls. “I always believed that some extraordinary talent existed in India. All I needed to do was to create an entity that could house such talent and challenge them by attracting of the best projects that were being done in the animation space around the world.”